10 good reasons to exhibit at interzum forum italy

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Why is interzum forum italy an extraordinary opportunity to promote your business?

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	THE INTERZUM BRAND GUARANTEE The name of this event emphasises the strong link with the parent trade fair in Cologne and the organiser Koelnmesse, but also the launch of a new format consisting of congresses, conferences and events, alongside the exhibition area. Every year sector operators from all over Europe will have a Koelnmesse appointment: in odd-numbered years in Cologne and in even-numbered years in Bergamo.
	CONGRESS AND WORKSHOP A unique opportunity for training, discussions, updates and networking activities during the high-level conferences and workshops that characterised the two-day event.The quality of the conference proposal and the speakers involved played a key role in attracting highly qualified companies and visitors from all over Europe.
	A COMPLETE PRODUCT RANGE The exhibition area at interzum forum italy features a comprehensive product range, consistent with the product categories present at interzum cologne.
	*A VISITOR-FRIENDLY* FORMAT** A visitor-friendly event. Visitors were able to optimise their time and concentrate exclusively on business meetings in a pleasant environment without wasting time. A central and easily accessible location, from Italy and abroad. Free entrance and convenient parking just a few metres from the trade fair entrance. Two large, bright and well-connected pavilions, a 400-seat congress hall, functional and technological.
	A "LIGHT" EVENT A modern, simple and little demanding format for companies. A two-day event, specifically designed to allow companies to fit it into their business schedule, with minimal organisational and financial commitment required from exhibitors.
	LOCATION interzum forum italy is held at the trade fair in Bergamo, an ideal location due to its central position with respect to the main districts of the furniture and design industry and easy to reach from all over Italy and abroad, thanks to a dense network of connections and in particular to its proximity to the international airport of Orio al Serio.
	A COMPLETE AND CONVENIENT OFFER The new location offers a full range of solutions and the possibility for companies to bring their own set-ups or to opt for pre-equipped stands (from 12sqm up to a maximum of 120sqm) at advantageous conditions.
	MATCHMAKING An exclusive service for exhibitors at interzum forum italy. One-to-one meetings between exhibitors and selected Italian and international interlocutors (manufacturers, buyers, distributors, architectural firms, contractors, etc.). A unique added value!
	PROMOTION TO VISITORS The participation of visitor representatives from all target groups was ensured by multiple activities and collaborations. Significant investments in promotion and communication, a targeted incoming/invitation programme aimed at key international visitor targets and, above all, synergy with interzum cologne, imm cologne and ORGATEC.
	MEDIA PARTNERS AND VALUABLE PARTNERSHIPS The visibility of the event was further enhanced by close cooperation with the Italian and international trade press, and the creation of valuable partnerships with major institutions, organisations and key players that have long interacted with interzum cologne.