10 good reasons to exhibit at interzum forum italy

THE INTERZUM BRAND GUARANTEE

New concept for the Italian market: the name of this event emphasises the strong link with the parent trade fair in Cologne and the organiser Koelnmesse, but also the launch of a new format consisting of congresses, conferences and events, alongside the exhibition area. Every year sector operators from all over Europe will have a Koelnmesse appointment: in odd-numbered years in Cologne and in even-numbered years in Bergamo.

CONGRESS AND WORKSHOP

A unique opportunity for training, refresher and networking activities during the high-level conferences and workshops that will characterise the two-day event.The quality of the conference proposal and the speakers involved will play a key role in attracting highly qualified companies and visitors from all over Europe.

A COMPLETE PRODUCT RANGE

The exhibition area at interzum forum italy will feature a comprehensive product range, consistent with the product categories present at interzum cologne. A great novelty on the Italian trade fair scene.

A VISITOR-FRIENDLY FORMAT

A visitor-friendly event. Visitors will be able to optimise their time and concentrate solely on business meetings, in a pleasant setting, without wasting time. A central and easily accessible location, from Italy and abroad. Free entrance and convenient parking just a few metres from the trade fair entrance. Two large, bright and well-connected pavilions, a 400-seat congress hall, functional and technological. This and much more awaits visitors (and exhibitors) at interzum forum italy.

A "LIGHT" EVENT

A modern, simple and undemanding format for companies. A two-day event, specifically designed to allow companies to fit it into their business schedule, with minimal organisational and financial commitment required from exhibitors.

LOCATION

interzum forum italy will be held at the trade fair in Bergamo, an ideal location due to its central position with respect to the main districts of the furniture and design industry and easy to reach from all over Italy and abroad, thanks to a dense network of connections and in particular its proximity to the international airport of Orio al Serio.

A COMPLETE AND CONVENIENT OFFER

The new location offers a full range of solutions and the possibility for companies to bring their own set-ups or to opt for pre-equipped stands (from 12sqm up to a maximum of 120sqm) at advantageous conditions.

THE MATCHMAKING

An exclusive service for exhibitors at interzum forum italy. One-to-one meetings between exhibitors and selected Italian and international interlocutors (manufacturers, buyers, distributors, architectural firms, contractors, etc.). A unique added value!

PROMOTION TO VISITORS

The participation of visitors representing all target categories will be ensured by the many activities and collaborations planned. A significant investment in promotion and communication, a targeted incoming/invitation programme aimed at key international visitor targets and, above all, synergy with interzum cologne, imm cologne and ORGATEC.

MEDIA PARTNERS AND VALUABLE PARTNERSHIPS

The visibility of the event will be further enhanced by close cooperation with the Italian and international trade press, and the creation of valuable partnerships with major institutions, organisations and key players that have long interacted with interzum cologne.